November 09th, 2011
5 Tips to Get the Most from Your LinkedIn Profile
Successfully using LinkedIn to connect with others and boost sales requires more effort than simply completing a profile and inviting everyone you know to connect with you. Here are some basic recommendations for building your connections online:
1. Connect with relevant people. LinkedIn is only as effective as your contact list. 2. Seek out high-value connections. Improve your "connectability" by including in your network as many decision makers and high-level executives as possible. 3. Follow good invitation protocols. Think of connecting on LinkedIn as you would think of making a sale: You wouldn't ask someone to buy something from you the first time you meet him or her. 4. Create a complete profile. People new to LinkedIn tend to include only their current company in their profile. By doing so, you limit your networking ability. Instead, fill out your profile as though it were an executive biography. 5. Show your connections. LinkedIn gives you the option to either hide your connections or make them visible. Butow recommends you make them visible to everyone who views your profile, since your connections are evidence of the "quality of your contacts and desire to help others." -SellingPower.com
1. Connect with relevant people. LinkedIn is only as effective as your contact list. 2. Seek out high-value connections. Improve your "connectability" by including in your network as many decision makers and high-level executives as possible. 3. Follow good invitation protocols. Think of connecting on LinkedIn as you would think of making a sale: You wouldn't ask someone to buy something from you the first time you meet him or her. 4. Create a complete profile. People new to LinkedIn tend to include only their current company in their profile. By doing so, you limit your networking ability. Instead, fill out your profile as though it were an executive biography. 5. Show your connections. LinkedIn gives you the option to either hide your connections or make them visible. Butow recommends you make them visible to everyone who views your profile, since your connections are evidence of the "quality of your contacts and desire to help others." -SellingPower.com
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